Media Kit Pricing Standard
Creator Brand Sponsorship & Rate Card Cheatsheet
📺 Standard Video Deliverable Pricing
- ✅ 60-Second Dedicated Mid-Roll: $20 to $35 CPM based on rolling 30-day median views.
- ✅ Full Dedicated Video: 3.5x to 5x standard 60-second integration rate.
- ✅ YouTube Shorts / TikTok / Reels: $300 to $1,500 per short-form vertical integration.
- ✅ Pinned Comment + Description Link: Standard inclusion for 30 days.
🎙️ Podcast Advertising Rate Matrix
- ✅ 30-Second Pre-Roll: $15 to $20 CPM (First 5 minutes of episode).
- ✅ 60-Second Mid-Roll (Host-Read): $25 to $35 CPM (Natural conversation break).
- ✅ Dynamic Ad Insertion (DAI): $18 to $22 CPM for 30-day rolling back-catalog injection.
⚖️ Contract Clauses & Add-On Multipliers
- 🚫 Paid Whitelisting / Dark Ads: +30% to +50% fee for 30-day Facebook/TikTok ad access.
- ✅ Digital Paid Usage Rights: +25% monthly fee for brand running organic cuts as ads.
- ✅ Category Exclusivity: +20% to +40% fee to block competitor brand sponsorships.
💰 Payment & Revisions Protocol
- 💎 Payment Terms: Net 15 or 50% upfront for new brand partners (Never accept Net 90).
- 💎 Round of Revisions: 1 round of factual/legal edits included. Concept changes billable.
- 💎 Kill Fee: 50% kill fee if sponsor cancels after script or rough cut submission.